LED BULB LIFE-50-CW/WW

BRAND: LIFE LED (AMERICAN BRAND)
WATT: 50
SOCKET BASE: E27
LIGHT COLOR: CW/WW
LUMEN: 100/WATT
SIZE: W 14cm x H 20cm
2 YEARS FULL WARRANTY

What differentiate LIFELED brand from other brands?

https://youtu.be/qDtT0_UALe0?si=gBSniTGyxh_5zWnb